In the fall of 2019, I led the development of a new mobile app for Party City. Rebuilt from the ground up in React Native, the app shipped to both the App Store and Google Play in time for the critical Halloween shopping season.  The app allows users to search for and purchase Party City products and introduced a new pilot program for in-store mobile costume pickup, an enhanced store finder, a product scanner, and an augmented reality costume viewer. Additional features were in the works but were not launched as part of the 2019 Halloween initiative.

Update: The latest release of the live app has changed significantly and no longer reflects its original 2019/2020 design.

React-Native, ExpoKit, Redux, React-Navigation, SalesForce OCAPI, SalesForce Marketing Cloud